In Beauty, Make-up, Skin Care by Diane Richardson Clarke2 Comments

We have scoured the internet to find the 10 top skin and make-up tips for mature skin, we’re talking 40 plus, if you’ve got particularly good skin in your 40’s you may get away with your current make-up regime a bit longer, but it’s good to know how to combat the signs of aging sooner rather than later!
The same tops tips came up in most of the research and articles we looked at, so we have put them together in one easy list for you and have shared links to a couple of the reference articles for additional information.
Watch this “Beauty” space in the future too, as we are testing some new skin and hair care products, specifically developed for ladies nearing, going through and coming out the other side of the menopause – we’re soooo excited!
The following tips are taken from an article by Julyne Derrick (Beauty Expert) about.com/aboutstyle/beauty

Tip No. 1: Your Skin Comes First, Always
Forget makeup tips and a gorgeous hairstyle.
Your biggest beauty consideration should be your skin and getting it in tip-top condition. The better your skin, the less makeup you’ll need. In fact, keep your skin well-hydrated and exfoliated and you may be able to get away with little more than under-eye concealer, mascara and lip balm every day.
The secret to working with mature skin is five-fold:

  1. Moisturise, moisturise, moisturise. Nothing plumps up the skin better than hydration. And it helps everything glide on better: your concealer, foundation, sunscreen, blush, everything.
  2. I like to apply a retinol cream every few days as well. Nothing makes my skin glow more. (Don’t miss Is This the Secret to Youthful Skin?)
  3. Flaky, dry skin is not attractive. Especially when foundation sits atop it. Combat the flakes with daily exfoliation. Exfoliate every day with either a facial scrub or a washcloth dipped in coconut oil (my favorite methods). Dr. Patricia Wexler, a dermatologist in her 60s, tells her patients to exfoliate in the shower because it’s less messy. Whatever your method. Just do it.  See our article http://life-begins-at.co.uk/glowing-fresh-with-aloe-facial-scrub-deodorant/ for a fabulous exfoliater which is gentle enough to use every day and leaves your skin super soft and glowing!
  4.  Never go to bed without taking off your makeup. Use a creamy moisturizer if you have dry skin.
  5. Keep your face, neck and hands out of the sun or live with the wrinkles and sunspots that will inevitably come. Wear sunscreen on your face rain or shine and hats if you are out in the middle of the day. Apply to your hands and neck if outside.
    Credit - CAMERA PRESS/ Shaz

    Credit – CAMERA PRESS/ Shaz

Tip No. 2: How to make your fine lines less visible (temporarily)
No lotion or potion is going to magically make your fine lines and wrinkles disappear, but slathering on moisturizer before you apply foundation and concealer will temporarily plump up skin making those fine lines a little less visible. Moisturizing before foundation application also helps it glide on much more smoothly.
See my list of 14 Best Facial Moisturizers for Every Skin Type.
Tip No. 3:  Choose the right foundation
Many older women still use the same foundation they used 10 years ago. However, your skin changes not only yearly, but seasonally. In winter months, you may need a creamy formula. In summer months you may find your skin becomes oily and a tinted moisturizer will do.
These days many foundations are formulated with mature, aging skin in mind. I have done the research and found the most popular foundations on the market for women over age 50.
Check it out: The Best Foundation for Mature Skin
Tip No. 4: The secret lip plumper
You may notice that as you get older, your lips seem thinner. To plump them up, lip glossis your best bet. Nothing works better, in fact. Add a little color first by filling in lips with a lip liner or lipstick a shade or 2 darker than your natural lip color, then add a dab of gloss on top and voila! Instant lip plumper.


Read more in how to plump up thin lips.

Tip No. 5:  Stay away from dark lipsticks
Unless you have dark skin and plump lips, I recommend staying away from super dark lipstick, which ages everyone (see these pictures of Kelly Osbourne and Jessica Biel for proof). Rosy reds and pinks are better bets than deep plums and any shade of brown.
Not sure what color works for you? Go to a department store or Sephora and try on many colors with the help of a counter person and you’ll figure out quickly what shades flatter your skin tone.
Tip no. 6:  Try eye pencils instead of liquid liners
Eye pencils are softer than liquid liners, which can be harsh on aging eyes. To soften the line even more, smudge it with your fingers or use an angled makeup brush like the one pictured here dipped in dark shadow as a smudge-y eyeliner (this is how I line my eyes these days). Don’t line the inside of the eye if you have small eyes, it makes the eye appear smaller.Older Woman Makeup

Tip No. 7:  Make primer your best friend
See our previous blog on primers http://life-begins-at.co.uk/primed-to-perfection/
Just as you prime a wall with primer before you paint it, the secret to flawless makeup lies in makeup primer. Applying a layer of primer between your skin and makeup will help your eyeshadow, foundation and mascara glide on flawlessly — and most importantly — stay put. I recommend primers for your eyes if you use shadows and for your face if you apply foundation. Layer a primer between your moisturizer and your foundation for extra benefits.
Tip No. 8:  Under eye circles be gone
A big problem with older women (actually women of all ages) tends to be the circles and darkness that can crop up under the eyes. These tend to get worse with age. The best way to cover these up is to use a rich under-eye cream at night and a lighter one during the day. You’ll want to invest in a corrector in either pink or peach tones to cover the dark circles. Over this, apply a yellow-based concealer and foundation.
Tip No. 9:  Thinnng or bushy eyebrows
I’m a stickler for good brows and am known for making my friends let me tweeze theirs. Keeping your brows done nicely is like having a face-lift without surgery, according to author Charla Krupp’s brow guy.
But you don’t want to overpluck brows since brows are less apt to grow back if you excessively pluck. Find out what you can do to fix overplucked brows.
Here are some tips for perfect brows:

  • Fill in your brows with a brow pencil to make them appear fuller. You can also “brush” them out with a mascara spoolie (unused of course and clean of any mascara) that’s been spritzed with hairspray.
  • Drawn-in brows are a no-no. You know the pencil-thin line, because they age you. Learn how to properly fill in sparse brows.
  • Avoid over-tweezing by getting your brows professionally done. Nothing opens eyes up like curled lashes and neat brows. If you can’t afford waxing or threading every few weeks, use the professional’s job as a map for your own tweezing. Simply pluck the stray hairs that grow in between professional tweezing or waxing. See How to pluck your own brows for guidance.
  • Don’t tweeze gray brow hairs. Instead, conceal them with a brow powder or pencil.eyebrows

Tip No. 10:  Your inner self reflects on your outer beauty
Coco Chanel said it best in her famous quote, “Nature gives you the face you have at 20, it’s up to you to merit the face you have at 50.” If I can leave you with one beauty tip, it’s this: how you feel on the inside reflects on your outside. Think of the times you’ve met a bitter person or an unhappy one and remember how it made her or him appear to you.
While we all will endure hardships by our 50’s, those hardships are what help mold us into who we are.
It’s why we have more wisdom at 60 then we ever did at 20. How we handle those hardships is key. Do we internalize the bad things that happen to us or learn from them? Do we accept ourselves or beat ourselves up?
If you are an unhappy person, no amount of makeup or Botox or filler is going to make you beautiful on the outside. Work on your inner life first and that will reflect on your face better than any makeup can.
“Cheerfulness and contentment are great beautifiers and are famous preservers of youthful looks.” — Charles Dickensyoga

There we have it, our 10 top skin and make-up tips for mature skin – don’t forget to comment, share or even ask questions – we will endeavour to find the answers!


  1. Belinda Slade

    I am now using these products after they were recommended by a beauty therapist. I had a mastectomy last year and they feel safer to use as they have less chemicals in them. Would highly recommended, especially the deodorant.

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